Product Description:
Tata Salt is a well-known Indian brand of packaged salt, launched in 1983 as India's first nationally branded salt
. It is now the largest packaged salt brand in India.
Tata salt immuno edible common salt (1Kg) - Veg Move
Here are some key facts about Tata Salt:
Pioneer of Iodization: Tata Salt was a pioneer in introducing branded iodized salt in India to combat iodine deficiency disorders.
Production: The salt is produced using Vacuum Evaporation technology, ensuring purity and hygiene.
Types: Tata Salt offers a range of varieties, including:
Tata Salt:
The original iodized salt.
Tata Salt Lite: Contains 15% less sodium than regular iodized salt, designed to help manage blood pressure.
Tata Rock Salt: A naturally sourced rock salt that also contains iodine.
Tata Salt Plus: Fortified with iron and iodine.
Tata Black Salt: Aids in digestion and is rich in minerals.
Tata Salt SuperLite: India's first low-sodium salt with 30% lesser sodium.
Tata Salt Pink Salt: A 100% naturally sourced rock salt with iodine for everyday cooking.
I-Shakti: A solar salt product offered at a competitive price point, especially for unbranded salt users in deeper parts of India.
Health Benefits: Tata Salt, particularly the iodized varieties, is important for thyroid function and preventing iodine deficiency disorders. The Tata Salt Lite options offer a reduced sodium content to help manage blood pressure.
"Desh ka Namak": The brand is often referred to as "Desh ka Namak" (Salt of the Nation) and has a strong brand promise of "Desh ki Sehat, Desh ka Namak" (Nation's Health, Nation's Salt).
Availability: Tata Salt products are widely available online and in physical stores across India.
In summary, Tata Salt is a trusted and established brand in India, known for its focus on providing iodized and hygienic salt, with a variety of options to cater to different dietary needs and preferences.